100-Day Program


In Just 100 Days Become Your Fittest, Healthiest, Happiest & Best Version Of You!

All While You Get Into Amazing Shape

... Even if you haven’t exercised in years
... Or feel like you’ve tried everything

The Challenge Starts September


"Before I called ELITE Fitness Alliance I felt sluggish, I had no energy, felt tired quite often, and overall didn’t feel great about myself. Now I feel like an upgraded person, I’ve gotten into better shape, my fitness and strength has massively improved, and I just feel happier on a day-to-day basis."

Paula - 42

Does This Sound Familiar?

Life has got in the way of you looking after yourself.

Work, social life, or family commitments mean it’s hard to prioritize yourself. 

You feel tired, drained, and unmotivated a lot of the time.

You don’t feel or look your best right now.

You hate the thought of big commercial gyms filled with “gym bunnies” or “gym bros” taking selfies.

You’re not really too sure what to do on your own in a typical gym.

The stuff you used to do to “get back into shape” doesn’t work like it used to.

You want to make a positive change to your health, but don’t love exercise or “dieting”, eating rabbit food for weeks on end.

Can You Relate To Any Of The Above?

Then The 100-Day Program Is For You!

We’ve Created The Most Fun & Effective Way To Transform Your Fitness, Get Back Into A Shape, And Feel More Confident!

We Do This With Our 3 Step Process

Personalized Approach To Your Results!

This isn’t a gym membership. This is a program designed around you and what you want to achieve. We’ll work with you on an individual level to guarantee that when you’ve finished the 100 days, you’ll have your results.

Nutrition Support Where You Can Still Enjoy Life

We have banned the word DIET. We will not take away any foods you love, nor will we make you eat foods you hate. Our flexible and fun approach means you can have fun out of the gym and still get amazing results.

Fun Training To Meet Your Needs And Preferences

From the 1000’s of local residents we’ve helped over the years, we typically hear the same questions: What if I’ve not exercised in a long time? What if I’ve got an injury? Am I going to feel nervous or intimated? The answer is simple:
No matter your ability, we will meet you where you’re at in regards to experience and tailor your program around your preferences in a fun and welcoming community.

“This isn’t like any gym I’ve been to. You’re not treated like just a number. They really care about you here”

Laila - 36

Our Promise To You:

  • Massively skyrocket your energy so you don’t crash and feel drained throughout the day
  • Move better, feel better - You’ll eliminate aches or pains
  • Transform your fitness - You’ll be able to do things you never thought were possible.
  • Reclaim your confidence - you’ll have built your self-esteem back to where it should have always been!
  • Improve your sleep - stop feeling groggy in the mornings
  • Overall feel better about yourself - Improve your mood on a day-to-day basis and just feel awesome!

Meet Your Expert Body Transformation Coach

Maxine Hayes

Dear West Sussex Resident,

Have you ever asked yourself:

  • How can I improve my fitness and feel healthier?
  • I’m feeling low on energy - how can I find a different perspective to feel better?
  • How can I find time to workout and improve my nutrition?
  • How do I incorporate a new fitness regime into my busy lifestyle and feel part of close community?

If so, you’re in the right place...

Getting fit and healthy can be tough but with the right coaching team, community and accountability that consistently help you towards your health and fitness goals – it becomes much easier.

If you’re frustrated and unclear what to do next with your weight and fitness level and know you have the potential to get in the BEST shape of your life then can help you so you’ll never struggle again to get fit and feel healthy.

Potential Personal Training is led by fitness expert Maxine Hayes, who is considered the authority on getting everyday people in the BEST shape of their lives.

She is the expert people go to when they need help with their own health, fitness, nutrition, mindset and wellbeing.

No matter what your current level of fitness is, if you live in West Sussex, Maxine and her team can show you how to reclaim your body fast and achieve your health and fitness dreams.

But Don’t Take Our Word For It...

See What These Local Residents Have To Say:

Amazing motivation, support and friendship comes from the trainers and the rest of the group. This is why I would highly recommend ELITE Fitness Alliance over a conventional gym any day. I have access to a nutrition plan that has transformed my outlook on food and therefore my life.

Karen F

I almost gave up on my health b/c of the frustration from the lack of results within various other programs. However, ELITE Fitness Alliance gave me the overall understanding and education as to what I needed to do to create a healthy lifestyle of discipline and focus.


This Isn't A Typical Gym Membership Where You’re Given A Card To Just "Get On With It"

This Is A Success-Driven Program Built Around You, That Guarantees You Results!

Here's What's Included:

  • 2 or more sessions a week - Inside our private facility, we’ll guide you with our coach-led sessions. We’ll start you off slow but get you results.
  • Regular assessments and check-ins - We’ll keep you on track every step of the way.
  • Weekly nutrition guidance and support - A flexible, realistic, and fun approach to getting results.
  • Expert coaches keeping you motivated - you’ll get all the motivation you need and more, to ensure you get the results you came for.
  • Become part of the supportive community - Make new like-minded friends all working towards their goals together.

What People Say About Us

Frequently Asked Questions

  • What if I haven’t exercised in a very long time or have little experience?

With our personalized approach no matter what your fitness ability is we’ll cater the program around your needs and preferences. You will have revamped your fitness, strength & overall energy levels and feel awesome!

  • What happens at the end of the challenge?

The choice is completely up to you. If you’d like to continue to progress your results, then we can steer you in the right direction towards the best possible option for you and continue. If you don’t think it’s the right fit for you, we can end this on friendly terms.

  • What if I’ve had past or current injuries?

It’s very common for us to work with individuals with various injuries and pains. We’ll work around your injuries and even work to eliminate those aches so you can live pain-free.

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